Madame Palm’s first collaboration is a tribute to self-love through dance. These two concepts—self-love and dance—dance as a powerful impulse to express self-love—are the core ideas running through this campaign. By using the movement of the body and hands in a rhythmic way, the performers channel their personal power from contemporary dancing to voguing, adorned with the iconic jewels of Madame Palm.

The lyrics of the in-house-produced music track express the idea and emotion of an orgasm, reflecting the true meaning of Madame Palm rings: self-love.